Global Advertising Forecast 2010- Spain
Madrid, June 28, 2010 – MAGNAGLOBAL, a division of IPG’s Mediabrands, is releasing an updated, detailed outlook on the Spanish advertising economy today. A summary of our nine page report is contained below.
Spanish media is likely to undergo significant change as a result of economic and secular shifts which may prove symptomatic of other European media economies. The continent’s outlook for the next couple of years has generally worsened since late last year, as many governments in the region – Spain among them — now appear likely to undertake difficult measures to rebalance their economies.
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Global Advertising Forecast 2010- Spain (59)