Brian Wieser, CFA, EVP, Director of Global Forecasting
One of the most sought after analysts in the industry, Brian has been at the forefront of media since the early 90’s discovering new trends and innovative developments. He has been credited with integrating emerging and traditional media far before others dared to approach these new platforms.
Brian Wieser is the EVP, Director of Global Forecasting at MAGNAGLOBAL where he is responsible for global forecasting, strategy and advisory services. He also applies his knowledge of the media economy to best serve clients and advise them as well as lends his expertise on new media platforms.
He is cited frequently in consumer publications including The Wall Street Journal and The Economist as well as the major trade publications ranging from AdAge to Multichannel News, and many others. Mediapost recognized Brian’s brilliance by naming him three times to their “Media 100 List”. Wall Street executives and analysts rely on Brian’s forecast and in-depth analysis of the market as they are incomparably accurate.
Brian joined MAGNAGLOBAL in 2003 from Deutsche Bank Securities, where he was a member of Institutional Investor’s #2-ranked Cable and Satellite sector equity research team. Prior to Deutsche Bank, Brian was essential to the Communications and Media Group at Lehman Brothers in which he was charged with a range of investment banking advisory services.
Besides being one of the most regarded industry forecasters, Brian is also a CFA (Chartered Financial Analyst) charterholder.